Source #7: Kennedy, Janice. “Where the Rich and Famous Go to Play; D.C.’s Storied Mayflower Hotel.” Dawson Creek Daily News, May 20 2008, ProQuest Central, http://search.proquest.com/central/docview/357805325/9CBD16687AC14D89PQ/8?accountid=8285
Within Where the rich and famous go to play; D.C.’s storied Mayflower Hotel, Janice Kennedy speaks on the history and controversy within the notorious Mayflower Hotel. Being a journalist for the Dawson Creek Daily News, Kennedy expresses that the famous hotel, “is not the only hotel in town listed on the U.S. National Register of Historic Places; but these days at least, it is the one with the most, um, cachet.” This overall analysis is an expansion on her analysis within the Vancouver Sun. Within her deeper analysis, Kennedy shares how the many controversial acts that have occurred at the hotel greatly impacted the overall history and culture of the hotel. As previously stated, the Mayflower Hotel, “has hosted various notable guests for about 83 years.” The Mayflower Hotel has “seen” guests from royalty, hosted inaugural balls and even accommodated the “accommodated high legislative members from the District of Columbia.” Kennedy shares various notable encounters or controversial issues that have occurred at the hotel One being the controversial issue of New York governor Eliot Spitzer, the discovery of him with a prostitute which sparked the scandal leading to Spitzer’s political annihilation. Second, Kennedy furthers that of where where former president Bill Clinton was seen embracing a young Monica Lewinsky; sparking controversy over their potential relationship. This was a key example in shaping the hotels’ history and overall “structure” towards the public.
I plan to use this source to share historical information on the Mayflower Hotel. I plan to tie this analysis to that of Kennedy’s analysis in the Vancouver Sun, to further the overall argument. The source itself provides similar information, but allows for more background information, to keep the audience engaged.
Source #8: Delphine Schrank – Washington Post,Staff Writer. “Time to Return the Towels; D.C.’s Mayflower Hotel Wants its Stuff and Your Stories.” The Washington Post, Dec 03, 2007, ProQuest Central, http://proxyau.wrlc.org/login?url=http://search.proquest.com/docview/410174662?accountid=8285.
Within Time to Return the Towels; D.C.’s Mayflower Hotel Wants its Stuff and Your Stories, Delphine shares how many hotels, such as the Mayflower Hotel have been dealing with guests taking many of their items such as silverware, towels, pillows, etc. In the course of eight decades, the Renaissance Mayflower Hotel on Connecticut Avenue NW has lost mountains of trinkets, most stamped with its signature sailing vessel. Delphine shares that, “now the iconic hotel wants them back. Starting Wednesday, it is offering an amnesty to coincide with the publication of a book documenting the hotel’s place in the Washington firmament. Behind every coffee pot and demitasse, every patrician oyster bowl and every humble bathmat, lies a tale of its vanishing that the 657-room hotel hopes to collect” (Delphine.) The hotel, however, is now changing its policy. On many of the items within the hotel there is a branding that states the hotels’ name. Additionally, there are many notices around the hotel rooms, and on the keys, stating that everything must either be returned to the front desk or remain within the hotel.
I plan on using this article for background information, mainly to tie into the argument with Kennedy. This gives information on the hotels atmosphere, and overall attitude toward its own guests.
Within “Afterword” in his City of Rhetoric, David Fleming proposes a new ideal of thought towards “place and community”. Fleming wraps up his argument by showing the “purpose” of his writing and his overall stance on the neglect of domestic public life. Fleming shares that the, “ neglect of domestic public life under this administration has been doubly unfortunate” (Fleming.) He proves his argument by providing two key points, first, urban poverty and homelessness in this country have actually worsened while the attention has moved elsewhere; mainly on middle class residents/households. Second, the exorbitant cost of our new international adventures has made fixing those problems even more difficult than before since, “more and more of an increasingly tight budget must now now be devoted to military spending, foreign aid, and the national defense” (Fleming.)
In his second portion of the “Afterword”, Fleming shares his main point in writing the City Of Rhetoric. Fleming states, “ my point in this book has not been that we should not think globally, that we should not be always intensely aware of the rest of the world and our place in it, both as individuals and as communities.” Fleming proves this argument by providing argumentative research and examples throughout the book. As Fleming has shared, he believes that we should be considering more carefully our metropolitan lives together and thinking more creatively about our civic responsibilities to one another. He furthers this by stating that is it not about simply shifting our political allegiance from one public to another, from the “globe or nation-state to the city or urban district” (Fleming.)
Fleming, David. “Afterword.” City of Rhetoric. N.p.: n.p., n.d. 212-219. Print.
Within “Cities of Rhetoric” in his City of Rhetoric, David Fleming proposes a new ideal of thought towards “place and community”. Fleming continues to ponder this thought by reevaluating the main case study that lies at “the heart of this book”, referring to the strong evidence for a close relationship between physical location and individual and social welfare in how our society educates us. Fleming shares that, “ by their layout and design: they teach us today, for example, that social conflicts are best managed by physical separation and that the way to deal with our differences is for us to live and work in different parts of the landscape.” (Fleming.) However, Fleming poses the argument that cities can teach other lessons as well, regarding our various points of view in society. Fleming shares that currently our cities teach a “one-sided” point of view. They can in turn teach us that, “ we hold the world in common, that our different points of view on that common world are inevitable and useful, and that if we devote some of our shared time and space to regularly meeting as free equals to deliberate openly and fairly about our differences.” (Fleming.) From this, we might learn to make good moral decisions about our communities and those communities that are different than ours. Fleming expands this argument by giving examples from the Ancient Greeks. He shows how within ancient Athens, Moses Finley brought this argument up, and in turn, inspired a more well educated public.
Fleming, David. “Cities of Rhetoric.” City of Rhetoric. N.p.: n.p., n.d. 209-11. Print.
Within my commonplace, the discussion of the Mayflower Hotel is one of great interest. The dissection of the cultural, political, social, and economic status has thoroughly been discussed to show the audience the key interests at hand. The use of multimodal instances combine word and image to bring about a new definition of the Mayflower Hotel. Additionally, a rhetorical analysis of these choices are shown to discuss the main concepts of the commonplace. This website discusses the location of the Mayflower Hotel and the impact it has on the District of Columbia, and vice versa. The hotel itself has been very influential in D.C. and this can be shown through the various articles and discussions within the webpage.
A Contextual Analysis of the Mayflower Hotel:
Within a contextual area, one can find many factors of influence that become attributes for said area. This can be deemed true when analyzing the location and commonplace of the Mayflower Hotel. Located on Connecticut Avenue NW, the hotel is just blocks away from the two peninsulas of the District of Columbia, the White House and The Capitol Building. Reaching its’ peaks throughout the ages, the Mayflower Hotel is highly known for its revered guests and notable events. When choosing a rhetorical multimodal source, I found that combining word and image provide a greater understanding to the Mayflower Hotel and the influence that has followed throughout the ages.
Firstly, I found my topo’s by reviewing various locations throughout the District of Columbia. I wanted a location that combined both classicism and modernism in one “melting pot.” This deemed true for the Mayflower Hotel, as such a historic hotel it may be, the overall look of the hotel is quite modern. Additionally, the hotel is surrounded by apartment buildings, and office spaces which give about a more modernistic feel. Located on the bustling Connecticut Avenue NW, the hotel itself lies within the hub of D.C. Located blocks from the White House and the Capitol Building, the hotel has been greeted by many historic guests and events; while holding a high political influence. This location intrigued me mainly due to the fact that such a historic hotel is within the most modern part of D.C. This caught my eye, and made me want to create innovative ways to portray this commonplace with a mix of classicism, history, and modernism.
When combining image and word, I found that one could map the known attributes of the hotel. By using Wordle one can see how a “map” of the Mayflower Hotel was done just by using key words that are attributed to the hotel. This source was helpful in providing an innovative way of portraying text; in a form of “art.” One can see the different use in boldness and thickness which helps identify main words and supporting words to bring about knowledge of the hotel. By combining these two attributes, I was able to create an innovative way of mapping my location. The center point of said “map” is the word Mayflower and terms such as “White House’ are shown in close proximity to the hotel to portray its’ real life location. Additionally, I chose to use warmer colors to bring a sense of longevity to the map. Although the colors follow traditionally red, yellow, and orange hues, their bold lines and sharp edges exemplify an assertiveness to catch the audiences’ attention. The overall use of the map was to portray my commonplace in a way of innovation while also providing historical logic.
Additionally, I wanted to portray the numerous guests that have stayed within the Mayflower Hotel. This in itself could become a map, because it shows the hotels’ history through its own guests. I wanted to portray this information as a timeline, but not of the hotels’ history. Rather, I wanted to use image and text to portray the hotels’ history by its many notable guests and events. This was done by using Piktochart which allowed me to combine image and word to create an innovative timeline that tells the tale of the Mayflower Hotel. Starting in 1925, the hotel has seen many guests, hosted many events, and has had various scandals. I portrayed this by showing images from various time periods and providing a quick text of what happened during this time. Gradually one should begin to see that is was mainly due to the guests and events that attributed to hotels renovation and overall “change” throughout the years of its existence.
Within the world of social media, the audience pulls the strings. However, does this mean that we the audience are the form of persuasion? Are we the root of online/social rhetoric. The answer is a simple yes, we are the source of all our rhetoric on social media. However with such rhetoric, there is a tendency that the audience may not use such rhetoric correctly, therefore not entirely reach the audience. This is a massive topic with hundreds of documented techniques, concepts, and descriptors. Yet even the basics of Aristotelian rhetoric can help marketers assess and deconstruct their successes and failures in social media communication. The idea of rhetoric within social media deems true as you can see prime examples of celebrities “promoting” products or endorsing brands; to persuade the audience a certain way. However, this can be an issue because not all people can use this rhetoric properly and end up losing their audience. The ongoing influx of rhetoric within our social media is quite interesting to study and figure out.
The District of Columbia’s Architectural Style
The District of Columbia has been known for its key architectural style, orderly and symmetrical, Washington, D.C.’s early Roman influences have distinguished it from every metropolitan city in the nation. Tall columns, symmetrical shapes, triangular pediments, domed roofs — Neoclassical features can be found anywhere and everywhere in the District. Just the city plan demonstrates Washington, D.C.’s architectural style with its consolidated scheme and central forum with city services. To see just how far the Neoclassical style reaches, check out the map below of 15 examples of Neoclassical architecture found in the District, from memorials to museums to bridges. These examples can be seen through the White House, the Capitol Building, and the National Art Gallery. D.C. architecture is shown throughout the city through persuasive analysis.
Rhetoric Within the “Real World”
Within our society, we see rhetoric and persuasion all around us. Our society is full of persuasive information to relate ourselves with a product or particular material. The concepts of rhetoric tend to be applied through the uses of ethos, logos, and pathos to contend to a wide audience population. This tends to be targeted at various focus groups and audiences to bring about a sense of “brand loyalty”. The use of persuasion tends to be within advertisements focusing on clothing, food, or skincare/makeup. Within the studies of rhetoric within literature, you learn that the use of this writing is meant to persuade the writer to believe the writers argument. This can be true within marketing and advertising. Such political advertising in D.C. bring about a sense of nationalism, morale to the city.
When thinking of what to talk about for this weeks commonplace, I was quite confused. Ive had so much going on, that I truly didn’t ever sit down and just think of information I learned throughout the week. Then I remembered, I remember a quote that rang clear in my head. I have been reading a lot as I have been healing and a particular quote has been stuck in my head, “You are built of natural disasters, remember how beautiful.” Breaking it down one can see the beautiful allusion it gives. We learn so much information throughout our lives, we learn, we grow, we persuade that information. Breaking down human thought brings about a new sense of vision. We are made of everything and nothing, and when you break down human thought and persuasion, the discussion becomes quite fuzzy.
20 April 2017
“Autograph Collection Hotels Adds the Mayflower Hotel to its Portfolio of Independent Hotels.” Manufacturing Close – Up, 2015, ProQuest Central, http://proxyau.wrlc.org/login?url=http://search.proquest.com/docview/1680035741?accountid=8285.
Within Manufacturing Close-Up, the editorial shares how Mayflower Hotel now joins Autograph Collection Hotels, a group of strikingly independent hotels that are each ‘exactly like nothing else’. Autograph Collection Hotels, Marriott International’s portfolio of independent, one-of-a-kind hotels, is welcoming the newly renovated Washington, D.C., landmark, The Mayflower Hotel. The addition of the Mayflower Hotel brings the Collection to 86 hotels worldwide. The Mayflower Hotel, listed in the National Register of Historic places, opened in 1925 and has since hosted D.C.’s power scene and iconic figures, filling the hotel with a quintessentially capital spirit – and with a signature appeal as iconic as the hotel itself. It is one of the District of Columbia’s most revered hotels, a place filled with old-world elegance and steeped in the history of America’s capital. This was quite an interesting pick up by the Autograph Collection as they are trying to turn the Mayflower Hotel into a more modern enterprise. Additionally, in conjunction with the hotel’s rebranding as part of Autograph Collection, the Mayflower Hotel completed a full renovation, reaching at about $20 million. Each room of the hotel was redone to bring about a new sense of luxury. Julius Robinson, Vice President of Autograph Collection Hotels explains, “ Moving into the 21st Century also means that The Mayflower now offers increased bandwidth for enhanced high-speed Internet access, as well as “smart thermostats” run with a chip embedded in the guest’s key card, which communicates with the air-conditioning unit when the room is occupied in order to adjust temperatures accordingly.” This is meant to bring the olden Mayflower Hotel into the 21st century, and allow the hotel to be adaptable to a more “modern” audience.
This source will be quite interesting to use as it shows how Autograph Collection Hotels saw a market with the Mayflower Hotel. By renovating and “rebranding” the hotel’s look, this will allow for a discussion on the hotels relationship with modern times; and how the hotel relates back to its new audience. I plan on using this source to withstand an argument that the Mayflower Hotel will always hold a grandeur to it; the hotel shall remain a Washingtonian entity while adapting to the new generation.
Ylan Q Mui – Washington Post,Staff Writer. “A Hotel Boosted by a Bedtime Story.” The Washington Post, Apr 03, 2008, ProQuest Central, http://proxyau.wrlc.org/login?url=http://search.proquest.com/docview/410195419?accountid=8285.
Within the Washington Post, Ylan Q Mui speaks on how the Mayflower Hotel promotes its notable past to all that enter the prestigious hotel. In her work, Mui shares that, “ The concierge gives them free postcards, and there are plaques throughout the hotel commemorating notable moments in Mayflower history — like the time Winston Churchill told a bawdy joke in one of the domed ballrooms that carried across to the women at the other end.” This shows how the hotel continuously commemorates its past events, and notable guests. Additionally, Mui points on the fact that the hotel uses their past as quite the marketing campaign. By sharing notable guests and events that have been within the hotel, this could possibly persuade those of grandeur to stay within the hotel. The Mayflower boasts cachet that few other hotels can match. It has long been a stop on the tour bus circuit, but Cardone said he has noticed more people hopping off to nose around. The concierge gives them free postcards, and there are plaques throughout the hotel commemorating notable moments in Mayflower history — “like the time Winston Churchill told a bawdy joke in one of the domed ballrooms that carried across to the women at the other end.” The hotel seems to be providing past information for a reason, it attracts visitors.
I plan on using this source to provide a more economical view within the Mayflower Hotel. This will help me correspond the information as to why the Autograph Collection Hotels saw a market within this hotel. The information provided gives key examples to the hotels marketing strategies and how the hotel continuously attracts guests.