Process Evaluation Plan

Step one: Program Overview

Mission Statement: Hormonal Health in Northern Michigan’s mission is to empower menstruating women aged 20-35 in Northern Michigan to reclaim harmonious control over their hormonal health and well-being through targeted, personalized nutrition education, healthy lifestyle habits, and community support.

The HHNoMI will achieve its goals through a variety of targeted activities and strategies designed to address the specific needs of menstruating women aged 20-35 in Northern Michigan. 

First, HHNoMI will enhance participants’ nutrition knowledge and awareness by providing personalized nutrition education through blog posts, cooking classes, and educational workshops. These activities will dive deep into the role of nutrition in hormonal health, educating participants on nutrient-rich foods, meal planning, identifying essential nutrients, and how they can support hormonal balance. Increasing awareness and understanding of the link between nutrition and hormonal health will empower participants to make informed dietary choices that promote their overall well-being.

Secondly, HHNoMI will foster healthy lifestyle habits among participants as HHNoMI will emphasize the importance of regular exercise, stress management techniques, adequate sleep, and overall self-care practices. Participants will have access to resources in the local area, as well as free resources provided through social media, which they can incorporate into their daily routines. The focus is always on honoring one’s body, sustainability, and baby steps to long-term behavior change and healthy habits. 

Lastly, HHNoMI recognizes the importance of social support in achieving health goals. This program will facilitate peer interactions, accountability sisterhood, encouragement, a community environment, and mutual support among participants. Cultivating a supporting community environment will be achieved through establishing accountability sisterhoods, group discussions, and community events where women can share their experiences, challenges, and successes. In fostering a sense of sisterhood and empowerment, HHNoMI aims to create an environment that motivates and uplifts women on their journey toward hormonal balance and overall well-being.

Steps 3-5: Process Evaluation

Target of Question	Process- Evaluation Question	Method of Assessment for Question	Resources Required
Recruitment	How will 20–35-year-old women in Northern Michigan be recruited to read the blog?	Flyers, word of mouth, working with already established wellness facilities to spread the word about the HHNoMI	Flyers, community engagement
Reach	How many of the intended target groups participated in the program?	Track activity on website, and how many participate in in person cooking classes	Website tracking, tracking who comes to classes
Fidelity	To what extent was the program presented consistent to goals and were there any deviations from the program?	Consistently keeping up to date on nutrition knowledge from reliable and credible sources	Research platforms which are peer revied and credible sources
Context	Were there any unexpected challenges or barriers encountered during program implementation?	Conduct interviews, or focus groups with participants and staff to identify areas effecting HHNoMI delivery	Interview guides and focus group protocols
Dose Delivered	To what extent was all of the intended content covered?	Review content of posts and classes to assess what is being said/delivered	Recorder for cooking classes and schedule to review content (with a checklist)
Dose Received	How engaged were participants during program activities?	Post surveys on nutrition education before and after lesson implementation to measure the rate of knowledge (gain, loss, or neutral) as well as track symptoms and their severity	Community engagement