The nutrition program is a partnership with OrangeTheory Fitness (OTF) designed to provide members with nutrition education to promote weight management and chronic disease prevention. The program takes advantage of the strong OTF community to increase members nutrition knowledge in order to enhance their OTF experience and improve their overall health and wellbeing. The majority of education material will be delivered through social media and blog post. In-person and virtual classes and community events such as grocery tours will also be conducted throughout the year.

The theoretical framework of the program is based on information-motivation-behavior skills Model. This model focuses on information, motivation, and behavior skills as the determinants for preventative behavior (McKenzie, Neiger, & Thackeray, 2012). The program aims to influence each of these determinants by providing information via blog/social media post, increasing motivation by providing social support and changing participants attitudes towards healthy eating, along with increasing participants self-efficacy through classes to provide them with the skills to be successful.

Mission

We help OTF members in Maryland with weight management and help them improve their overall health through nutrition education and social support.

Program Goals

  • To reduce the prevalence of overweight and obesity amongst OTF members in Maryland.
  • To prevent the development of chronic disease amongst OTF members in Maryland.
  • Enhance OTF members nutrition knowledge and skills.

Program Objectives

  • By the end of the third month of the program, program planners will increase the frequency of publishing blog posts with corresponding social media posts to twice a week.
  • When completing an online survey 50% of OTF members will report consuming the recommended servings of fruits and vegetables daily.
  • By 2022, 30% of OTF members will have had weight loss of 5% or more.

 

Resources

McKenzie, J. F., Neiger, B. L., & Thackeray, R. (2012). Planning, implementing, and evaluating health promotion programs: A primer (6th ed.). USA: Pearson.